5 Reasons Why Your House Is Not Selling
Home sellers typically have two primary goals: to have a quick and seamless sale and to get the best possible value for their property.
The longer the house stays on the market, the more buyers think there may be something wrong with it. Selling your house can be challenging, especially if you’re thinking, “Should I sell my house privately?”
There are many reasons a house doesn’t sell, ranging from poor marketing strategies and overpricing to lacking curb appeal and outdated interiors. Sure, economic and market conditions play a part, but an exceptional real estate team has solid strategies to overcome these issues.
Read on to learn five things preventing your home from selling and how to overcome them.
Reason #1: Poor Curb Appeal
Curb appeal is the first thing people see when they pull up to a house. And since you don’t get a second chance to make a first impression, great aesthetics is critical to selling your home fast and for top dollar. Updating and maintaining the outside appearance of a house and property, including painting, landscaping, and staging, helps entice buyers to go inside and see more.
Besides sprucing up the exterior with a fresh coat of paint, you can add little things that draw attention to detail, like:
- Keeping the lawn mowed and weed free
- Trimming bushes
- Adding potted plants
- Clean your gutters
Reason #2: Overpricing
While we all want top dollar for our homes, an unrealistic asking price can be a significant buyer turnoff. Overpricing can have various drawbacks, such as:
- Losing your peak marketing window
- Mortgage lenders may not approve buyers at an inflated price
- Buyers have more leverage the longer the house is on the market
- Missing out on prospective buyers because they set their search parameters under your asking price
A general guideline is to set a reasonable price that aligns with the market value of similar properties in your area. And ensure you're working with an experienced agent who is strong enough to have those difficult conversations with you — and NOT someone who will just tell you what you want to hear.
Reason #3: Outdated Interiors
Look at your house from a buyer's perspective. Would you want to see dated wallpaper, shag carpeting, and old light fixtures? If you think buyers are looking beyond the work needed, what they’re really doing is adding up the dollars and time it’ll take to bring the home up to modern standards — something that you could’ve done ahead of time. Even simple touches like:
- Painting the walls
- Replacing cupboard hardware
- Replacing light fixtures
- Decluttering the space
can make a significant difference. With all of the Milton real estate available on the market, you must make your home and property stand out. Pay close attention to the importance of staging. You want to declutter, depersonalize, and set up the house so buyers can easily visualize themselves living there. Buying a home can be very emotional; use that to paint a picture that makes them fall in love with the home.
Reason #4: Poor Marketing
Even when your home is priced right, it can only sell if people know about it. A good agent uses various marketing tools to spread the word and sell your property, including comprehensive and targeted online advertising campaigns, such as:
- Social media channels
- Online listings
- Press releases
- Newspapers
A professional photographer is a wise investment for high-quality photos and creating a virtual tour of the home and property.
Reason #5: Unresolved Maintenance Issues
There’s nothing more disappointing than having a deal fall through because of repairs or maintenance issues that a buyer’s home inspector finds. Even minor things all add up. Avoid disappointment and any surprises by hiring a home inspector of your own. This will enable you to fix potential DIY issues and save some money by tackling things like:
- Plumbing leaks
- Dripping faucets
- Running toilets
- Interior walls with cracks and holes
- Missing electrical covers
- Loose cupboard or closet doors
Sell Your House Fast For a Fair Price
Avoid a lengthy stay on the market by sprucing up your curb appeal, asking a fair price, updating your interior, having a good marketing strategy, fixing those unresolved maintenance issues, and working with a trusted realtor.
Who you partner with to sell your home may be the most crucial factor on this list. Because they represent your home, your realtor should have the expertise to guide you through the entire experience from start to finish while putting your mind at ease.
Looking to Sell Your House in Milton, Ontario?
Team Flowers Real Estate has you covered. With over two decades of Milton real estate success, we have the expertise, resources, and commitment to deliver meaningful results that last a lifetime.
Check out our recently sold homes in Milton, Ontario.
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